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Prioritizing Health with Guest Glenn Dawson: MakingBank S2E9


Glenn Dawson

Prioritizing Health with Guest Glenn Dawson: MakingBank S2E9


Glenn Dawson

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In theory, staying healthy has never been this easy, and yet, the reality feels quite different.


Our world is one of constantly changing priorities, shifting schedules, increasing demands, and incessant psychological challenge. These are the non-obvious toxins poisoning our lives.

And the worst part is, we’re doing it to ourselves. We’re prioritizing everything over our personal well-being.

But, what if we didn’t do that?

What if we could find a way to align the demands of the everyday, with the demands of our health?

What if we were to actively acknowledge that our effectiveness as both people and businesspeople increases when we prioritize our mental and physical health?

Reflective questions like these are what today’s guest on Making Bank, Glenn Dawson, wants us to ask ourselves.

Glenn doesn’t hammer his clients with the same generic, motivational fodder used by the majority of personal trainers on the market. Instead, his membership program—which features online coaching and training videos—inspires clients to prioritize their health by reminding them of the commitments they already have, and the investments they’ve already made.

In addition to being a Functional Fitness Performance Trainer, Glenn Dawson is the cofounder of RestU Fitness and Elevate Nutrition supplements, businesses he started to help train world-class athletes, Olympians, and NFL players.

Tune-in to learn how you can maximize your performance through fitness, and how you can…

  • Take action to do the work that you LOVE
  • Build a business with your best-friend
  • Practice responsible marketing
  • Debunk the myth of fat as the enemy
  • Use intermittent fasting as a tool for getting lean
  • Learn how to be motivated by the BENEFITS of exercise
  • Be laser-focused every, single day

And much more…

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Josh: Welcome to Making Bank, I am Josh Felber, where we uncover the secrets of the 1% so you can amplify and transform your life and your business today. I’m really excited and honored to have a phenomenal guest on today’s show. It’s a topic that’s seriously interested me, I’ve been involved in it over the last several years, and I want to be able to bring the same concepts and strategies to you to help you feel better and just operate better throughout your daily life. So I want to introduce Glenn Dawson. He’s a functional fitness performance trainer to some of the top people in the world. And he’s been able to come on Making Bank today to help guide you in your life. So, Glenn, welcome to Making Bank.

Glenn: What’s up, Josh? How’s it going?

Josh: Good, man. So, I’m excited to have you on. I know we’ve talked off and on over online and everything else and tried to connect up many a times, so it’s been awesome to really get you on Making Bank today, and I’m excited to learn more of what you’re doing, and how you’re helping people out there.

Glenn: Man, thank you for having me, dude. And what you’re doing is great, too, so it’s awesome to be on your show and talking with such a good dude.

Josh: So, I guess tell me a little bit about your background. I know there’s different types of trainers out there. For myself, I’m familiar a little bit more with functional fitness training in general, just from being around crossfit, and just a lot of the other performance things that I’ve done throughout my life. But let’s give my audience a little bit more background on how that’s a little different than just walking into the gym and doing the normal curls and different things like that.

Glenn: Yeah. That’s what most people do, and it hurts their progress, basically. So, my background is I worked with some of the top trainers that taught NFL players, I’ve trained with those same guys, Olympic athletes, physical therapists, doctors, stuff like that, and done clinics for those same physical therapists and doctors, just went over how they can just enhance their practice with certain movements, and stuff. It’s amazing, man, what you can do with human bodies. My day job was a trainer of trainers, basically, for this huge gym. So, go in, train all their trainers, and then we’d train their sales people to do their marketing, and teach them how to sell training correctly.

Josh: Okay.

Glenn: And, obviously, raise the prices of the training, because they made their trainers better, and everything else. Now they can do assessments and diagnosis perfectly. And that’s where I met my best friend, life partner, Brandon Straker. And then, we were basically doing the training that developed every single aspect of this company and getting treated like crap, like every other entrepreneur, and so much so, that I’m a super loyal dude, and I decided to leave. And Brandon decided to leave. And, I’m really grateful for it, because if they didn’t treat us that much like crap … Like, literally, we were crying together, talking about how good you are, how good I am, back and forth.

We were pre gaming for Reno Rodeo in his car … Not driving, obviously, but parked; drinking and talking about, like, “Dude, we can’t do this anymore. You can’t do it anymore.” Like, “You’re just too good for this.” And we had all the skills, the talents to do it on our own, we just had to be treated like shit enough to go do it on our own, man. So, that’s basically it. We said, “Listen, we can do this on our own.” The next day we met in a coffee shop to try and figure out what we’re best at, wrote everything down, what we loved to do, what gives up happiness. Obviously, now you see it’s helping people, and helping them get actual results.

And that’s the biggest thing I would say that separates me from most trainers … And I’m not trying to be an asshole, but most trainers misdiagnose a lot of stuff. And they’ll miss stuff, and they won’t get every one of their clients results, and it sucks. Because, man, people aren’t the same. You can’t just put them through cookie cutter workouts, you can’t just put them in a women’s class, and say, “All right, everyone in here do a squat.” Because none of them should be squatting in the first place. All of their squats look completely different. You’re like, “Well, that’s not a regular squat. Ooh, that doesn’t look good. Ooh. Ooh.” And they’re like, “No, just push yourself lower.” Like, push yourself lower? What does that even mean? That is not how … They’re not an accordion, you don’t have them just push it. It’s not a slinky.

Josh: Right?

Glenn: So, what we do is basically fix that stuff. And then, the same thing with weight loss, hormonal problems, optimizing focus during the day. There’s so much stuff seeming that our bodies go through that a normal human being isn’t meant to go through, that you have to reset and check. But that’s it in a nutshell.

Josh: Cool, so I guess you’ve kind of been in a similar position as other entrepreneurs, even a lot of people out there watching this as well, is you had that normal nine to five job, and you were working your best, and crushing it for the company, and obviously you weren’t getting that reciprocation back from them. It kept pushing you guys, pushing you guys, and you finally … The great thing about it is, you guys took the action, though. You guys took that next step and said, “Hey, we’re going to go do something about this. We know we can do this. We have the abilities. We have the skills, and we’re just going to go take that risk and figure it out.”

Glenn: Yeah, man. It’s so awesome, dude. Honestly. I wake up now every single morning happy to do what I do. And I used to dread going to work. I used to have to get amped up to go to work. And I’m like, it’s the same thing; I’m still training people, I’m still saving lives, I’m still doing the stuff I love to do. But, that little one change of dealing with a different person, with different morals, and different stuff that I actually care about that I don’t have to worry about anymore; dude, it is life-changing. Life-changing.

Josh: It is. And that’s awesome. And the next big step you guys really took was getting together, but you really wrote down, “Hey, this is what I love doing, but then this is what I’m good at.” And so then, you can really match up. Because, a lot of times, so many people go into a partnership as like, “Okay, cool. I’m just gonna go do this, and I’m going to do this,” because this was what I like, but maybe I suck at it.

Glenn: Yeah.

Josh: And then, you wonder why the other person’s not carrying their weight, or whatever it may be. And then, that causes problems.

Glenn: Definitely, dude. Definitely. That was actually one of our goals. And, I think a lot of people have it different. I would never say you’d need a business partner, because most of them fail. But it’s like, most marriages fail. It makes sense. But, for us, it was, like, “I’m going to have a business no matter what happens. He’s going to have a business no matter what happens. And we’re going to have a business together no matter what happens.” Like, “We have to have a business together.” And I’ll keep it trying it, man. And we’re making money right now, but if this business fails, I’ll do it again. And I’ll do it again. And I don’t care; I’m never going to lose my best friend. Like, it’s not going to happen. We’ll dumpster the business before we kill our friendship. It’s not going to happen.

Josh: That’s awesome. Yeah. You know, and that’s good that you guys have that bond, and that tightness together. That, I think, helps push each other and stuff as well as carry the level of what you guys are doing in your business, and everything, too, as well.

Glenn: Yeah. I already told him I would take a bus, push him out of the way … Just because he has a daughter and I don’t have a kid, just so he could still be there for his daughter. I already told him, like, “Hey, man. If one of us is going, it’s gonna be me.” It’s a big bond, man.

Josh: Cool. No, yeah, loyalty’s … No, that’s awesome. Because a lot of times, you don’t find that much these days.

Glenn: No.

Josh: Cool. We’ve got a couple of minutes before we have to take a quick break, but with your business, and you guys are running it … And that’s really awesome, you kind of have that sales and marketing background skills and everything as well as the whole trainer side of things. So, what’s your business all-encompassing? So, you’re working in training with people, or consulting, or you have a nutrition side of it as well?

Glenn: Yeah, we have a lot, actually. So, we started off with the high-performing coaching, one-on-one training program where we would do diagnosis of people that look at their overhead squat test, [inaudible 00:10:01] what their muscular imbalances are, fix that so that they don’t have pain. And then, they grow muscle faster, which is awesome. Because they’re not just using their dominant muscles, they’re using all of them. Their weaker ones, antagonist muscles. And that allows them to grow muscle faster, increase their testosterone and their growth hormone … Because, if you tear more muscle [inaudible 00:10:21]. It’s just science, but if you tear more muscle fibers, your hypothalamus [inaudible 00:10:27] secrete more testosterone, more growth hormone.

Josh: Right.

Glenn: It’s easy. So, what that does, is just make you a superhuman, basically. You’re leaner, stronger, you burn more calories during the day, you have a faster metabolic rate; everything. So, we would do that for everyone. We go through their day, change their insulin sensitivity, and their insulin resistance; so basically how they process insulin, which is a huge one. Because, most people go throughout the day and they feel like every single thing they eat sticks to them. And it’s true, most of what they do eat sticks to them, because they don’t process the food, and it spikes their insulin, insulin drops off and creates fat cells.

So, what we do, is we reset that so they can process foods and then get those nutrients, and not push those bad foods … Like, if you eat pizza, you’re not losing three weeks of your working out.

Josh: Right.

Glenn: [inaudible 00:11:17] We go over everything, basically. So, we just re-tool these peoples’ lives. We’re really successful at that, and then we went back home to Reno, where I’m from, and noticed that no one [inaudible 00:11:29]. You may find out today, but I really, really, really care about people, and it sucks telling people, like, “Hey, I can’t really help you. Let me give you some free help.” And there’s only so much free help you can give out, because you don’t have time. But, you have this untapped place where you came from that can’t afford you, and it sucks. Because you love these people, you care about them.

So then, we released Reset You so that every single person can get an assessment. So every single person can get reset, and it’s basically a membership site where me and Brandon put every single bit of knowledge into this so that they can get reset hormonally, physically, everything, and actually get to their goals. Shot a ton of videos; we had to do a video of every single exercise, every single foam roll, every single everything. So it’s like hundreds of videos.

And then, we also released a supplement plan, Elevate Nutrition, because people keep asking us about, “Hey, what supplements should I take? What supplements should I take? What supplements should I take?” And we tell them, and they come back with bullshit supplements. And, like, “You shouldn’t be taking this one. Did you look at the label?” And then, we realized that people don’t look at labels.

Josh: That’s the truth.

Glenn: And we realized that people don’t know what supplements to take.

Josh: Right.

Glenn: So, I mean, you know because you’re in the supplement industry; you have to give people good supplements. It’s your job, Josh, as a person that knows what goes in supplements, to market it better than the people that know what goes in supplements and don’t care.

Josh: Right. Oh, for sure.

Glenn: Because you care about peoples’ skin. You care about peoples’ pets. Because you care about this stuff, it’s your job to be good at marketing so they can actually get the good products.

Josh: Right.

Glenn: If they don’t know, they’re not going to get good products.

Josh: Yeah.

Glenn: And that’s why we started Elevate.

Josh: Cool, man. No, that’s awesome. And that’s really cool, you guys have the whole membership site to allow people to come in and grab all the information. I always see you guys pushing out tons of video content, free video content, online and everything. But we’ve got to take a quick break, can you stick around?

Glenn: Of course.

Josh: All right. Awesome. I am Josh Felber, you’re watching Making Bank, and we’ll be right back.

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Josh: I am Josh Felber. Welcome back to Making Bank. We’ve been speaking with Glenn Dawson, functional fitness trainer to the trainers, and he’s been diving us into a little bit of his background on how they got started, how they took action in a bad situation they were in, to create their own business and start generating a profit. And he’s done it with one of his best friends, who’s his business partner and everything. So, Glenn, welcome back to Making Bank.

Glenn: What’s up, Josh? Welcome back.

Josh: Cool, man. Well, one of the things we were chatting with, off air just a few minutes ago was the whole nutritional aspect and I think a lot of people have in their head that they have to get up and eat a large breakfast every single morning. And then, they wonder why throughout the day they feel sluggish and everything else. I know one of the big things … I’ve been reading a lot of the research over it the last year or so, is the whole thing with intermittent fasting. I’d like to hear your thoughts on it, and get your feedback.

Glenn: That’s funny. That was like a softball underhand pitch, I love it. Of course, if you follow me on Facebook, you know that I’m a big proponent of intermittent fasting, because of a couple of problems that go on in society today. And one of them is insulin resistance, and insulin sensitivity. The first thing is insulin resistance, and that’s because we take in these processed foods, it trashes our hormones, we take in a ton of sugar. There was a whole period of time where we thought that heart disease comes from fat and cholesterol, and bacon, basically. And the whole time, it was coming from sugar and insulin. And there’s a lot of trash studies, studies where they just manipulated research to show, “Hey, the cause of heart disease is fat and sugar.”

So everyone came out with these weight loss, zero fat things. And people thought that if you eat fat, it gets converted to fat, which is not true at all. Sugar is the biggest monster, and it spikes your insulin, and it drops off fat cells; creates that insulin spike and drop that everyone feels afterwards, and they feel like they need food every two seconds, and they’re hypoglycemic. Everyone’s hypoglycemic, nowadays. And it’s all just your hormonal environment being insulin resistant.

So, what intermittent fasting does … And it’s basically shortening your window of eating. I like to think of it as more intermittent feasting, because you eat a ton of food in a smaller window. You just don’t stretch it out.

Josh: Sure.

Glenn: So, what happens is, every single time you go to eat, your body produces cortisol to break down that food.

Josh: Right.

Glenn: So, that endless supply of cortisol stunts your growth hormone, because they’re basically opposite. So, if you have more cortisol; less growth hormone. So, if you get super stressed out because of stress hormone, you’re not going to have a lot of growth hormone. And growth hormone basically the fountain of youth. It’s going to make you feel younger, increase your cell production, increase your metabolic rate; everything.

Josh: Sure.

Glenn: So, you’re burning calories faster, you look younger, you’re stronger, you have less inflammation; all that awesome stuff just from skipping breakfast. Now, there’s a lot of ways to intermittent fast. What we do, and what I do with my clients, is lean gain style of eating for about eight hour window.

Josh: Okay.

Glenn: You really don’t need to. I eat for like four hours a day, two huge meals. But, what I’ve found is that, because of the hormone response, in the morning, instead of running off of sugar, and basically insulin, you’re running off of adrenaline and no epinephrine. So, you’re completely focused, and you have a ton of energy, and you can just crush work. It’s the most awesome feeling. And then you go lift with those hormones, and you are a beast. It’s awesome, dude. And then, the fact that you’re burning all this extra fat is amazing.

And then, when you go on a trip like I’m about to go to, because it increases your insulin sensitivity, when I’m going to drink alcohol, it’s not going to affect me as much, because I’ll process more of it. When I’m going to go eat pizza, I’m going to process more of it. So I don’t get set back anymore. There’s no bulking season anymore. It’s like, “Okay,” I’m a little bit less cut, and then I’m shredded. There’s nothing that happens in between.

Yeah, that’s basically intermittent fasting in a nutshell. Just limiting the window of what you eat, so that you’re not consistently breaking down food.

Josh: I got you. And so, do you have them do that seven days a week? Three days a week? Five days a week?

Glenn: Yeah. So, there’s seven days a week, and then there’s another style where you would do … It’s by Brad Pilon, it’s the Eat Stop Eat, and he does five days on, and two 24 hour fasts.

Josh: Okay.

Glenn: But, basically, he’s eating for 24 hours. He’s pretty healthy. Like, pretty good macronutrients level. And then, he’ll do a 24 hour fast. There’s another way to do it that was coined by John Romaniello and Adam Bornstein in their book, The Alpha Male 2.0, and they talked about … I’m so pumped I got all those correct. It’s hard to cite sources, and I don’t want to let anyone down. But they actually come up with a way, and it’s awesome, that you can just lean gain fast the entire time. And then, because, as you start to lean out … As you know, Josh, your T-3, your T-4, your leptin levels drop. So, the less calories you take in, the more calories you burn, your body’s like, “Oh, no! Josh, you’re getting too lean, and we’re going to die, so let’s slow your metabolism so we can preserve that.”

Josh: Okay.

Glenn: Well, what these guys did, was they came out with a 24 hour fast, or a 36 hour fast. So you’d stop eating at night, and then you’d go until like the next afternoon.

Josh: Right.

Glenn: And, basically, you’d have a cheat day before that.

Josh: Okay.

Glenn: So, you have this caloric surplus, which bumps up your T-3, your T-4, your leptin level, and then you’d fast for a day to a day and a half afterward, and go directly into a caloric deficit with this ramped up metabolism, so you have a cheat meal, and you basically don’t gain fat.

Josh: Okay.

Glenn: It’s an awesome way to just beat the whole Biggest Loser thing, where they gained all their weight back.

Josh: Right. Yeah.

Glenn: It’s just awesome, dude. Like, you would have your cheat meal, and actually get to enjoy it, because you know you’re just going to fast the day afterward and burn all those calories off.

Josh: And then, so besides burning the calories off, from a health standpoint, how does that affect, or how does that help overall health?

Glenn: So, as far as health standpoint goes, they’ve done a lot of research on it. You can go up to like 48 hours without having any kind of hormonal damage, or anything bad happening to you. And then, you don’t really lose any performance until around 28 hours, and it’s really not that much. Like, you can still go 36 and not lose a lot of performance.

Josh: Okay.

Glenn: They tested it … Brad Pilon did a ton of studies, and he basically got to like 72, where he just crashed, and it doesn’t work anymore. So, obviously, I wouldn’t go more than 36 to 48.

Josh: Right.

Glenn: Brandon’s done 48 a couple of times. But, what happens … And everyone’s probably freaking out that’s listening to this right now. Like, “You can fast for two days? That’s ridiculous.” You don’t need it … To be honest with you, that’s not how are bodies were designed. If you think about where we came from, and you think about 6,000 years ago, 8,000 years ago, 10,000 years ago; we were probably not eating in the morning. We probably had to go out and go either hunt to go get nuts and berries for you vegetarian weirdos, or we had to go kill a deer and then bring it home and eat it afterwards.

Josh: Right.

Glenn: So, there’s that whole thing. That’s how, genetically, we were evolved to be. That’s why we should eat like this. And there’s so many hormonal benefits from it, and you’re such a better person from it. It’s so awesome. I don’t know why you wouldn’t do it. But, yeah. There’s days that you would go without food, so obviously that [inaudible 00:23:06] genetically. And then, there’s so many studies that they’ve done with power lifters, and triathletes, to see, like, “Hey, how was your performance on this?” They did a study on road bikers who would fast for 24 hours, and they still had the same performance levels. Everything is there. And people think you have to carb load before you work out.

Josh: Right.

Glenn: There’s so many wrong things with science, that … [inaudible 00:23:28] pseudo-science. Like, they say, “Okay, well, carbohydrates give you energy, so you need that energy to do this.”

Josh: Right, okay.

Glenn: No, there’s other ways to do that. You can’t just say one plus one equals two without actually doing the equation, it doesn’t make sense.

Josh: Yeah. One of the cool things … Probably about eight months ago, is I started with intermittent fasting and everything. And, usually, I started with like three to five days a week kind of process. And then, over about the last three months, four months, have ramped it up to like that five to seven day window where I’ll do it. Sometimes just on the weekends, the kids want to go get breakfast, so we go get pancakes, and eggs, and stuff, or whatever. But-

Glenn: Dude, you could make your own style and say it’s the Josh Felber style. These lean gain ones, for like eight hours, right?

Josh: Right.

Glenn: And then you could do, on Sunday, when your kids want to go get pancakes, because you’re a dad, you’ve got to be a good dad and go get pancakes.

Josh: Right.

Glenn: You can’t let your kids down. You have your cheat day for like 24 hours, and then you have like a 24 hour fast after on Monday.

Josh: Gotcha.

Glenn: Because on Monday, you’re so damn busy anyways, you’re not going to be hungry and eat so much food on Sunday. You’re not going to be hungry. And it’ll just help you lean out.

Josh: Well, I guess that’s what it has. I mean, even what I’ve done so far, has worked really well. But, one of the cool things I’ve always liked is the focus intensity that you have in that morning window all the way up until 12:30 or 1:00 … Is about my peak before I have to eat, so … Then I start getting like, “All right, I’m hungry now. Time to eat.”

Glenn: What time do you lift?

Josh: Usually in the morning. So, it’ll be-

Glenn: That’s why. Yeah, for sure. So, you lift, and then you’re like, “Okay,” … The rest of it, you’re like, still have that sped up metabolism.

Josh: Yeah.

Glenn: So you’re still burning through your glucose reserves and your liver glycogen. Yeah. So, I do a double-pronged attack kind of thing. I do a 20 minute bike ride in the morning.

Josh: Okay.

Glenn: And listen to podcasts, or Making Bank, or you know, learning in the morning basically, while I can. And then, that doesn’t really do much for your metabolism, it’s just cardio. It’s not really ramping you up, not tapping into my EPOC or anything. And then, I’ll go and lift at like 1:00, and then directly after that, I’ll eat. So I’ll push the window back to even 3:00 or 4:00. Not that my lifting’s that much, but you’ve got to get home, you’ve got to prepare stuff, you’ve got to take a shower; everything else. Because I only lift for like half hour. But, yeah. I only eat two meals a day, too.

Josh: Sure. Yeah, that’s about where I’m at.

Glenn: Yeah, just two huge meals. Like, what did you eat yesterday?

Josh: I mean, pretty much stuff is the same throughout every day for lunch, at least, is turkey and tons of vegetables. And then, I usually have a green shake with collagen protein and a bunch of different things in it.

Glenn: No, man. That’s awesome. Awesome. I eat way more than that.

Josh: I’m probably not eating enough.

Glenn: Yeah, I’m doing the calories and math, and you’ve got muscle, and I know it. I’m like, “Huh. Huh.” I’m not trying to diagnose you today, but-

Josh: No, no! It’s all good. I know, I’ve thought that for a while, but I just … I haven’t sat down and tried to figure it out.

Glenn: I have like a six egg omelet, with like seven pieces of bacon, some ham. And then, I had chicken, bacon, and spinach. And I’m going on a trip, so I’m trying to lean out, so I didn’t have any carbs for dinner, either. But I had like half of a huge tri-trip, I don’t even know what it was. I don’t really measure any of that stuff. And then, broccoli and coconut oil.

Josh: Nice.

Glenn: But, yeah, I was smashing … I eat a ton of food.

Josh: Yeah. I think, probably, that’s where I need to figure that out and then kind of have that lunch and dinner figured out, numbers wise, where I need to be. For sure.

Glenn: Well, dude. If you load your protein shake, you can get like 800 to 1,000 calories out of a protein shake. You’ve just got to dump MCT oil in it, or peanut butter.

Josh: Actually, I love those Wake Shakes, dude. It’s all collagen protein and grass-fed butter, and MCT oil.

Glenn: Yeah, yeah!

Josh: There’s no sugars, or anything, and it tastes awesome. Like, the caramel latte one …

Glenn: Dude, so good. So good.

Josh: Yeah. So, that’s like right after the workout kind of a thing.

Glenn: That’s the best way to get calories, for me, too. I was talking to Brandon, because he drinks his with water. Dude, no. No, no. I’m not wasting this. This is like my baby. My protein shake is like the one dessert I get for the day. I’m going to make love to this thing.

Josh: It’s the best thing.

Glenn: Dirty, dirty, dirty, dirty protein shake.

Josh: Yep. Well, cool. Well, I know, as entrepreneurs, one of the big things is we tend to neglect our health. Or, a lot of people I talked to has. And that kind of gets pushed on the wayside. And, I know at least for me, from a healthy standpoint, from fitness, and energy, and mind’s clarity, and everything; I just feel better, and I can operate on such a higher level when I’m focused on making sure I take care of that area. But, a lot of people tend to put it aside, “Oh, I don’t have time. This, or that, or the other. Can’t do it today with my business.”

With you working with clients, and you’ve probably worked with a lot of different entrepreneurs and everything, what have you seen from a success standpoint on how that’s benefited their overall business, from a revenue standpoint, from an efficiency standpoint, and productivity standpoint?

Glenn: So, that’s a big one, man. You could go, and you could tell somebody, “Hey,” like … And it’s funny, because most trainers will go and they’ll talk to entrepreneurs … And you see it all the time, because there’s always that, “Rah, rah,” trainer on Facebook who, like, “Yeah! Your health is your life, and your health is your business!” And, “You’ve got to have more priority in health.” And all that other stuff, right? And, it doesn’t have to be. Like, it doesn’t have to be the number one thing that you [inaudible 00:29:53]. You’re not a professional athlete.

Josh: Right.

Glenn: I’m not asking you to bench press 300 pounds and run a four, three, 40. But, what is actually going to help you from, is if you do perform better, if you feel better … Like, if you didn’t have neck pain during the day.

Josh: Yeah.

Glenn: If you had hyper focus. And we’ve all been there. You’ve just got to remember, as an entrepreneur … Just close your eyes right now if you’re listening, and think about that one time where you had a deadline, and it was coming up close, and you were laser focused for an entire day. And you crushed every single bit of that project, and you made an amazing project in that one day. Think about that for a second. Now think about how much more your business would benefit if you could do that every day. That’s what you want to think about. You can’t tell people, like, “Hey,” … Because I can go through, and I can diagnose every single person and tell them, “Hey. If you don’t fix that, you’re going to have a ACL injury. Hey, if you don’t fix that,” … Just like the doctor. Like, when people go to the doctor, and like, “Hey. You really need to change up your diet, or you’re gonna have a heart attack.”

Josh: Yeah.

Glenn: They don’t do it until they have a heart attack.

Josh: Correct, yep.

Glenn: But if you can tell them how good they’re going to feel, and how much more they’re going to produce, and how good it’s going to feel to put clothes on that actually fit; everything goes into it, man. And I can tell you, just from a business standpoint … One of my good friends, Tana Larson, I was working with him, and he basically was going through the most stressful time in his life, and he was working … Like, burning both ends of the candle, 18 hour days.

Josh: Sure.

Glenn: And it was rough for him. The roughest thing for him, and I remember talking to him, was not seeing his family. And that’s ridiculous. That’s the worst thing ever, because seeing your family is going to make you happier, and make you better at business. And then, on top of that, you love your daughter, you love your wife, you love those things; and then he failed a physical for his insurance, right? The life insurance physical.

Josh: Right.

Glenn: And all of his businesses were basically just, like, crap. Everything in his life was crap. And then, that’s where you come in as a trainer, like, “This is what you have to do. This is what you have to do. You have to dedicate a half hour here, a half hour here.” So, even if it’s a half hour day … Which, most people think you have to work out for three hours. It’s crap, it only takes about a half hour, and your blood’s only oxygenated for about a half hour. Unless you’re an Olympic athlete, then you get like 45 minutes. So, he incorporated that stuff back in. And what happened was, he started sleeping more, and he started sleeping better quality of sleep … Which, I can do a whole podcast on sleeping. How much benefits you get, hormonally, from sleep.

All that stuff started to take … And then, every single one of his businesses started to do better.

Josh: Awesome.

Glenn: And it’s not an either or. It’s not like, “Hey, here’s my business, or my health.” It’s, “My health is going to make my businesses better. Because I’m my business,” basically. I know you’ve been there, Josh. Think about when you were your best. When you’re at your best. If you could have that every single day, where you’re laser focused, you’re completely confident, you’re happy, because all of your cortisol and your unhappy hormones are down. And you love everything you’re doing. Like, when you’re in that Josh zone, could you imagine doing that for like a month straight?

Josh: No, yeah. You’re right. I mean, that’s one of the things … For me, I know that I’ve found, when I tend to slack off sometimes … I mean, because nobody’s ever perfect. You slack off a little bit here and there. And those times that you do, all of a sudden, three or four days later, it starts to catch up to you. And you’re like, “Man. I’m not operating as well as I normally do.” And it’s because four or five days in a row, you didn’t work out, or you got up and you were eating. Whatever. You’re off your normal routine of keeping health a perspective in your whole life, and everything. So, that’s a definite-

Glenn: Yeah, dude. It’s basically like charging your battery.

Josh: Yeah.

Glenn: Like, if you don’t charge your batteries, you’re going to have low performance. For me, it got so bad … Because I’m an entrepreneur as well, I’d go on trips, and masterminds, and stuff. And I’ve missed the gym for like four days, and I’ve eaten crap. And then, I was like, “Man, this is,” … Like, “Why am I,” … And then, two weeks after that, I feel like shit. Like, “What’s going on?” So now, when I go on a trip, I’m like, “Okay. I have a 24 hour membership, I’m not missing the gym. I’ll get up before everyone else and go lift for like 30 minutes, and then go about my day.” And I’m good to go. Like, I’m wired. I don’t miss a beat.

Josh: Right.

Glenn: And it’s awesome. But, who’s going to take that extra step to go lift while you’re at a mastermind? Like, no one’s going to do that.

Josh: Yeah.

Glenn: But, if you think about it, you’re there to learn. You want to be able to consume the most knowledge possible. You want to be able to implement as fast as you can after that mastermind. Why wouldn’t you charge your battery?

Josh: Yeah, no. For sure.

Glenn: It doesn’t make any sense.

Josh: Well, cool. We’ve got a few minutes left. I would like to see … You know, a lot of times, we’re sitting down at desks all day, not moving around like we really should. Maybe like three strategies to help people, I guess, get those shoulders loose … What are the common problems that you see, and then how we can fix that throughout the day so we’re not all locked up.

Glenn: All right, so are these people going to have stretchy pants? Or is there pants jeans and they can’t move around?

Josh: Probably, I would think, most people are in either probably jeans, or more a little professional dressed.

Glenn: Okay. All right. All right. For one thing, if you’re an entrepreneur; why wouldn’t you just wear gym clothes all the time? It’s so much more comfortable. It doesn’t make any sense. Everyone’s like, “Why do you wear gym clothes all the time?” Why wouldn’t you wear gym clothes all the time?

Josh: Just be comfortable.

Glenn: Yeah. It doesn’t make any sense. So the first one is a chest wall stretch, and I’ll show it to you; but, basically, as you sit at a desk, your chest becomes short and tight, and then your shoulder become short and tight, and start to rotate inwards. And that’s where most of your neck pain comes from, because it stretches out those traps, and all those neck muscles, and then you have those nerve impediments. So, it’s super easy. You make a 90 degree angle with your arm … Can you see? Hold up. I told you this was going to be sketchy, but I could do it.

All right. So, make a 90 degree angle, face the wall, and then just turn off.

Josh: Ah. Nice. And that’s a simple thing, because, I know we teach people to work in 50 minute increment blocks, get up, move around, and that’s a great thing to do when you have those 10 minutes.

Glenn: So, the next thing you want to do … And, it’s a little bit easier, because you want to make sure your hip flexors are loose … I would say do a lunge, but you want to do a standing lunge.

Josh: Okay.

Glenn: So, basically … Let me move this around.

Josh: And so, the standing lunge; what’s this going to do for us?

Glenn: Open up your hip flexors, and get your body to fire. So there’s a standing lunge I want you to do, and then there’s another one. So, the standing lunge, you’re just going to go spread your feet …

Josh: There you go.

Glenn: Spread your feet, and then just lunge down with your hands up.

Josh: Okay. And then-

Glenn: But your knee isn’t touching the ground.

Josh: Is the knee off the ground, then?

Glenn: Yeah.

Josh: Okay.

Glenn: So just stand, lunge, hold it. And push your hips forward. So think, like, hips forward, belly forward, and chest back.

Josh: Okay. Awesome.

Glenn: And the last one would be this … Where can I put this so you could see it? I guess I’ll just do it off my couch. So, you want to cross one leg over the top of the other one.

Josh: Okay.

Glenn: And we’re going to do a pigeon stretch, but you’re just going to hold onto a long couch, or a desk.

Josh: Oh, awesome.

Glenn: And what this does is opens up your hip capsule, for those of you that have hip problems and impingement. Or maybe they have a lot of pain on like the left side of their leg. This is an easy stretch you can do, and you just sit down into it, and it opens up your hip capsule. And then, it gets your glutes and hamstrings to fire correctly.

Josh: Yeah, no. That’s awesome. I’ve done more of the pigeon stretch where you lay down, or up on a table kind of a thing, and you lean into it that way, and kind of fold over. But that’s one I’ve never done before, so that’s awesome.

Glenn: Yeah. Well, you said at a desk with pants on, so-

Josh: Yeah, no that’s-

Glenn: That’s what you can do without getting all dirty on the ground and stuff.

Josh: No, those are awesome. Like you said, sitting at the desk, you have a tendency to sit there, and you’re typing, and shoulders start to come forward. If you guys, you’re watching this, think about this today when you’re out sitting at the desk, and you start to notice your shoulders rolling forward, or your hips are starting to get tight. Take those few minutes and utilize what Glenn is showing you. I mean, within a few minutes, you’ll feel better, you’ll feel more invigorated. And, after doing that for several weeks, you’ll really start to feel a total difference in your overall hips and shoulders and neck and everything.

Glenn: Yeah. So that’s one thing, is flexibility. And then, the thing most people miss is, you could put stuff back into place, you could go and see the chiropractor every single week, and he’ll put your joints back into place.

Josh: Right.

Glenn: But if you still have those dominant muscles that are going to pull it back out of place, the other thing you have to do is … If you’re consistently stretching, you’ll feel better every single time. But, you’re going to have to consistently stretch just to get that release.

Josh: Sure.

Glenn: So, to fix that, you have to work on your muscular imbalances. So, you have to work on those opposite muscles so that your joint will sit correctly where it’s supposed to, everything will track correctly how it’s supposed to, the nerve endings will fire correctly how they’re supposed to; everything will fire correctly. So if you have, let’s say, a shoulder joint, and it’s pulled forward and up, like we just showed … It’s a ball and socket, right? So, it’s forward and up. And you stretch so that it goes and it sits back a little bit, those muscles will pull it right back to where it belongs.

Josh: Right.

Glenn: Until you get those opposite muscles to pull back in alignment, and then it kind of just stays happy. Then you won’t have those problems in your shoulder and in your neck. So the same thing, like if you have a hip impingement, or a lower back problem, you could stretch all you want, but you have to get your posterior chain to fire to pull your pelvis back into alignment. You have to get those corrective measures to pull those things back in alignment. Otherwise, you’re just going to be going back to the stretching, and back to the chiropractor to fix it.

Josh: Gotcha. And so, what do you utilize, then, to get those to fire? Just those same movements that you were showing us?

Glenn: So, the biggest thing would be … If I could give every single person that’s listening to this podcast, TV show, if I could give them three exercises to kill them all for a day.

Josh: Right.

Glenn: The three exercises would be a face pull … So, it would just be pulling here.

Josh: Okay.

Glenn: Which is going to activate your traps and your rear delts.

Josh: Okay.

Glenn: That’s one, because it’s the opposite, basically, of a bench press. It’s the opposite of pulling your chest and your shoulder forward.

Josh: Right, okay.

Glenn: The next one would be a glute bridge. And just a sitting, level glute bridge, with your knees externally rotated, and your hips popping in so your knees out, and hips popped in, and pushing on your glute [inaudible 00:41:29]. There’s no way I’m going to explain glute [inaudible 00:41:33] on here. So, the inside of your butt cheeks, pushing up.

Josh: Okay.

Glenn: Hold your pelvis up, that’s the best way. And then a back lunge, or a reverse lunge, and then pause the bottom. So, as you take a step back, pause for a second. Because most people do a reverse lunge back, and they come forward. And what they’re really doing is skipping their glutes, and just using their quads near their leg.

Josh: Okay.

Glenn: What you want to do is to sit back, use that front leg to pull you up from the glutes and hamstring, and also stretch out that hip flexor. So, if you have one tight hip flexor that’s tighter than the other one, you definitely want to start with that back lunge on that leg.

Josh: Cool, man. No, that’s awesome. Guys, listen to what he’s talking about. If you forget, Google it. Glenn’s got tons-

Glenn: Or you could hit me up on Facebook, I message people all the time. And then, you can go to, and fill out an application. And I’ll go over your whole entire assessment with you and just tell you exactly what’s going on. It’s not going to cost you anything, and if we work together, we work together. If not, I love fixing people. Like, it’s the funnest thing ever. For me, this is the coolest thing ever, is to fix people.

Josh: Yeah. Like you said, you have tons of free video content you put out all the time, I know, on Facebook and everything. So, guys, look up Glenn Dawson, find him on Facebook, He said a free assessment. He’ll take a look at what you’re doing and everything, and see how he can help you. One last question, and we’ve got to wrap up, is what’s one piece of technology that you can’t live without?

Glenn: Cell phone is an easy one, right?

Josh: Everyone picks that one, huh?

Glenn: So, I’m going to say headphones.

Josh: Okay.

Glenn: Because, I’ve literally gone a day without headphones, and that’s it. I will go to Best Buy … And when my headphones broke, I got these ones as soon as possible. And I have a two year warranty on them so, I’ve had the same warranty on a pair of headphones for like seven years. So, I just keep ringing it up for $14 every single time. Dude, if I don’t have headphones, I can’t do cardio, and then I can’t listen to my audiobooks, I can’t study, I can’t do work, I can’t lift, I can’t run. I’m not the type of person that … Those crazy dudes that you see running without headphones. What is wrong with those people?

Josh: That’s me.

Glenn: Oh my god.

Josh: I run without headphones.

Glenn: You’re insane! I don’t ever want to see you in a scary alley or anything, dude. Because if you’re a guy that can do that, if you can go through that pain without headphones, I don’t want to fight you ever. Ever.

Josh: Yeah. I get in that whole meditation focus with it when I’m running. But, cool, man. That’s awesome. I think headphones are definitely important. I use them the other 80% of the day. No, I really appreciate your time today, coming on Making Bank. It’s been an honor to have you teaching the knowledge that you know to help people … Help them transform their lives, and feel better, and just be better overall. So, thanks again.

Glenn: For sure, man. Thank you for having me. It was a great time, man.

Josh: Cool, cool. I’m Josh Felber, you’re watching Making Bank. You get out and be extraordinary.